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Opposition and brand enforcement

A registered mark only matters if it is enforced. We act on both sides of a dispute, opposing marks that encroach on yours and defending yours when it is challenged, with a clear view of what is worth pursuing.

What it involves
  • Filing and defending oppositions before the Registry
  • Infringement review and a measured cease-and-desist strategy
  • Responding when a third party copies or rides on your brand
  • Brand protection action scaled to what is actually at stake
What to expect

How the work usually goes

Step 1

Assess the conflict

We weigh the strength of your position and the other side's, so you act on a clear read rather than reflex.

Step 2

Choose the response

We set the right first move, from a letter to a formal filing, matched to the outcome you want.

Step 3

Press it to a result

We carry the opposition or enforcement through and keep you informed, with a candid view of the likely end.

Talk through Opposition and brand enforcement

Book a call and we will tell you candidly whether and how we can help.

Book a call